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The European Pigment Market

European pigment manufacturers are developing new product and software innovations to meet the increasing demand for color.

By: Sean Milmo

European Editor

Suppliers of printing ink pigments in Europe should be fairly optimistic about their prospects because trends in fashion are moving in their favor. A revival in the appeal of chromatic colors is being forecast to take place over the next few years as people take a greater liking for shades of red, blue and green. At the same time, metallic effects are expected to continue to retain popularity. Some color specialists are predicting that the prevalent look will be strong chromatic colors mixed w...

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